Why is it necessary to consider regulating artificial intelligence?
When we think of Artificial Intelligence, the first thing that usually comes to mind is Chat GPT, or the generation of images, videos, music, etc. Then we might think of machine learning, neural networks or robots. But there is one issue that is often overlooked, yet is crucial for this technological revolution to continue with […]
The efficiency of Google’s AI and its impact on advertisers
La IA de Google transforma la publicidad: automatización, datos y estrategia humana para optimizar campañas y mejorar el rendimiento de los anunciantes.
Careers booming thanks to AI
After several years of living side by side with it, it’s clear that artificial intelligence isn’t just another passing tech trend — it’s here to stay, driving profound changes in how we understand and manage productivity. This isn’t about imagining what jobs will look like in some distant future, but about how work itself, the […]
Must-have AI tools for communication professionals
Artificial intelligence (AI) is revolutionising the field of communications, enabling professionals to work more efficiently and creatively. From content creation to data analysis, these tools not only streamline processes, but also open up new opportunities to connect with audiences. Below, we explore some of the most practical AI tools and how they can be effectively […]
How Artificial Intelligence is integrated into everyday life?
Discover how Artificial Intelligence, far from cinematic dystopias, has evolved to make our daily lives easier.
How AI is redefining the brand-audience connection
In the dynamic world of advertising, artificial intelligence (AI) has emerged as a key catalyst, transforming the way brands connect with their audience.