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2 min
The concept of the Internet of Things seems new, but the reality is that it has been around for a long time. When we talk about the connection between objects, people and the Internet, we begin to understand what it is all…
2 min
In the digital age, the real gold is user data. Any information that can be used to create personalised advertising will be a brand’s most valuable asset….
2 min
In the dynamic world of advertising, artificial intelligence (AI) has emerged as a key catalyst, transforming the way brands connect with their audience….