NEWS
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2 min
One of the most prominent trends in social media for 2025 is the consolidation of brand ambassadors. These profiles go beyond traditional collaborations with influencers, offering a much higher return on investment and becoming true emblems for brands. …
3 min
El nuevo año ha comenzado, y con él llegan las tendencias más frescas en el mundo de la publicidad. Para arrancar con buen pie, te ofrecemos un vistazo rápido a lo que marcará el ritmo en los próximos meses. …
2 min
In a world where every advertising impact competes for the attention of overexposed audiences, brands and agencies face a major challenge: to communicate effectively….
3 min
Traditionally, television, radio and print media have been the main media for advertising insertion. With the advent of the digital era, this ecosystem has expanded with new entertainment platforms such as social media, online media, etc. This has led offline media to…
3 min
Looking ahead to 2025, it is time to start thinking about the term ‘nudgeables’ and the impact this consumer profile can have on our sales….