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3 min
How do we know if a campaign is effective, how do we determine whether it is working properly or whether we need to make adjustments, and how do we measure whether we are meeting the objectives we set from the start? The…
3 min
Looking back to the past is a very common practice to find out how we have evolved and whether we are better off than before. Based on this premise, nostalgia is a very present feeling, especially in the generations that lived their…
2 min
Environmental awareness has become one of the most prominent topics of conversation in recent times, which can influence purchasing decisions….